June 2023 - Current
Oversee and execute all operational aspects of the business, including presales, client project work, team leadership, and strategic planning, ensuring a cohesive and integrated approach to business growth.
Direct the company's strategy, emphasizing innovative digital solutions that enhance client
engagement and brand positioning.
Implement comprehensive marketing strategies that broaden the customer base and increase
revenue.
Mentor a dynamic team, nurturing a culture of creativity and excellence in design.
May 2019 - May 2023 · 4 yrs
Drove 30% YOY business growth through strategic UX/UI initiatives and fostering key client
relationships.
Led a multidisciplinary team in creating groundbreaking digital products, enhancing the company's market presence and customer satisfaction.
Advocated and drove the UX practice for design and human-centered thinking, significantly improving internal and client-facing processes.
Sep 2015 - May 2019 · 3 yrs 9 mos
Headed the design for a global enterprise product suite, focusing on mobile optimization and user
experience, resulting in marked efficiency gains.
Established and crafted a unified design system, enhancing consistency across products and reducing development cycles.
Championed user research and testing, driving design decisions that improved product usability and customer satisfaction.
Jul 2012 - Aug 2015 · 3 yrs 2 mos
Orchestrated the end-to-end redesign of GameStop's mobile app and e-commerce platform, leading to a 70% increase in user engagement.
Implemented agile design methodologies, improving project delivery times by 40% while maintaining high standards of quality.
Initiated user research programs that significantly informed and enhanced the customer journey.
Jan 2007 - Dec 2010 · 4 yrs
Oversaw design strategy for diverse ventures, leading to a 75% increase in online sales through
innovative system designs.
Pioneered sustainable design practices, aligning with corporate social responsibility goals and
enhancing brand loyalty.
Cultivated a team-oriented environment that encouraged innovation, resulting in highly successful
product launches and redesigns.
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